Food Waste Is Not Rubbish!'s Story
Recycling food waste benefits the planet and saves the Council money that can be used to protect other frontline services. Food is one of our most precious resources, so Telford and Wrekin Council has been urging residents to buy what they need and eat what they buy, and to donate, compost or recycle what can't be used up.
Since introducing the free weekly food waste collection service in September 2019, thousands of tonnes of food waste have been recycled to create energy for homes and fertiliser for farms. Residents in Telford and Wrekin recycled 5,985 tonnes of food waste when the food waste collection service was introduced in September 2019. The CO2 saving was 2,967 tonnes.
It is also recognised nationally, that when a separate food waste recycling service is offered, the amount of food collected naturally reduces, this is believed to be because users can see clearly how much food they are wasting so start shopping/storing better and wasting less.
In June 2020, the food service was shortlisted for two MRW National Recycling Awards: Campaign of the Year and Food Waste Initiative of the Year.
Useful Learnings from Food Waste Is Not Rubbish!
As with all big behavioural change projects, the launch wasn’t without its challenges, but collection crews have been working extremely hard since early September 2019 and collections are now going smoothly.
The Council has put a lot of time and effort into their waste management education to ensure the right messages are given and that the help and support is available to respond to requests for help.
Food Waste Is Not Rubbish!'s Metrics
Amount of carbon saved.